Data from the SAPPRFT showed that as of 6:57 p.m. Monday, a total of 1.448 billion viewers entered cinemas this year, 15 percent up from last year.
Box office of domestic movies reached 26.2 billion yuan, accounting for 52.4 percent of the total. A total of 78 films pocketed 100 million yuan each, including 39 domestic ones.
The country have seen its box office increase steadily for the past 15 years. In 2002, it was less than 1 billion yuan; in 2010 over 10 billion yuan; 2013 more than 20 billion yuan and in 2015 over 40 billion yuan.